We make brands look tasty
One of the world’s most famous brands has further reinforced its position as a market leader – however now in a new segment.
One of the world’s most famous brands has further reinforced its position as a market leader – however now in a new segment.
One of the world’s most famous brands has further reinforced its position as a market leader – however now in a new segment.
Campbell’s, with many well-known brands in its portfolio, wanted to launch a range of premium dry soups in Sweden using portion packs.
New packaging design for dry soups based on Campbell’s existing identity.
A powerful extension of the iconic brand from canned soups to dry soups that enabled Campbell’s to charge a healthy premium unheard of in its category.